Lynksen’s Role: Product Design + Full-Stack Development

Brandflow is a SaaS platform built for marketing experts who are tired of daily chaos, endless tabs and messy workflows.

Our client’s goal was to create an MVP they could test with real users before scaling it into a larger product for marketing teams.

Our solution helped marketing experts save time by bringing planning, execution, and visibility into one workspace, so they could move faster with their colleagues without losing context.

We built the platform around the fastest everyday actions.

We found out what marketing workflows truly need to stay visible in one workspace - planning, tasks, discussions, reporting, and calendar-based work - all in one quick view.

We got an AI helper trained on a curated database of marketing learning materials to suggest next steps once an ad campaign ends to optimize ROI.

Teams can check ad campaigns, ROI, and channel performance in one place instead of jumping between a few dashboards.

We designed the app making it easy to invite colleagues and collaborate on tasks, discussions, priorities, and planning in real time, helping teams keep work moving without extra coordination.

In response to the client’s needs and goals, we used a React-based architecture to move faster on the MVP and build reusable logic across the dashboard.

We enabled social and ad account connections through integrations with the Meta Marketing API, Google Ads API, and TikTok Ads API to have everything in one place.

We built a scalable PWA that helps marketing teams plan, collaborate, and track ad campaign performance in one place with less friction.

1) +18% increase in demo-to-trial conversion 2) 23% faster time-to-value for new users