Our journey with Premier Integra commenced with a thorough discovery phase, where we immersed ourselves in their brand ethos and objectives for the new website. Collaborating closely with stakeholders, we meticulously crafted a comprehensive strategy for the brand's digital transformation. Leveraging insights from competitor research and creative brainstorming sessions, we established a clear aesthetic direction through mood boards and wireframes. Using tools like Figma, we brought these visions to life with visually stunning prototypes. As the project progressed, we remained agile and responsive, incorporating new features such as the Producer system to automate onboarding processes and client interactions seamlessly.