StyleSpotter by Iris LiStyleSpotter by Iris Li

StyleSpotter

Iris Li

Iris Li

StyleSpotter

UX + Visual Design

StyleSpotter is a cross-platform e-commerce app that provides a one-stop shopping experience.

Project Type

Ecommerce (iOS + Web)

Goals

We want to provide a one-stop shopping experience for savvy online shoppers and keep them engaged by offering unique experiences.

Empathize & Define

We interviewed some fashion bloggers to get a general idea of shopping online and what they expect from a shopping app.

Market Research

We looked at some competitors and learned how their products work and their features.

Ideation

Challenges & Solutions

The challenge was keeping users engaged and coming back to the app. We need to provide services that other competitors don't have. After research, we decided to focus on three aspects:
Powerful, consistent, and easy to use filters
Easy access to deals and coupons
Personalized styles and collections

Consistent filters

Deals & coupons

Personalization

Design

Consistency is critical for cohesive experiences across devices. I used consistent colors, icons, and indicators across all platforms.

Web

iPad

iPhone

Iteration

Like this project

Posted Jun 5, 2026

A comprehensive design project for an e-commerce app, focused on user engagement and seamless experience across devices.