Biophysics Lab Website and Branding

Christian

Christian Neureuter

Biophysics Lab Website and Branding

A comprehensive migration and modernization of an academic lab website, transforming the original site into a sleek, accessible, and feature-rich platform on Squarespace. The redesign focused on both public-facing outreach and information, as well as internal operational tools. On the front end, the site now features a modernized aesthetic, updated branding, and a new Outreach blog-style section to promote scientific communication and community engagement. Behind the scenes, a secure Members Portal was introduced to streamline access to internal resources, including aggregated protocols, ordering procedures, and shared data repositories — greatly enhancing efficiency and onboarding for lab personnel. The upgrade also addressed numerous usability issues, implemented content architecture improvements, and future-proofed the site with modular, scalable features. This work highlights the power of combining intuitive no-code platforms with custom integrations to meet the specialized needs of scientific research teams.
TECHNOLOGIES USED
Squarespace • CSS • Google Forms • Zapier
KEY METRICS
3x Faster Content Updates
2 New Site Areas
Blog-style outreach section added to increase engagement and community grant initiatives.
Login protected, members only area with curated materials, procedures, and administrative information created.
Academic lab logo and branding design and development to establish recognizable brand identity.
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Posted Aug 29, 2025

Migrated and modernized Biophysics Lab's website on Squarespace with new features and branding.