Miller's Famous

Illustration | Branding

Miller’s has been handcrafting quality since 1972, 50 years of roast beef perfection. Under the art direction of Rugged Coastal, I created several illustrations for the brand’s website and app. You can see the illustrations in the wild here and check out all the work I did below.







Miller’s already had a handful of illustrations on its site so I was tasked with adding more to its visual library that fit the style. The team wanted these characters interacting with the photography elements in clever ways and, in addition to that, I had a lot of fun playing with scale.