Swiggy Instamart

Swiggy Instamart aims to enhance its convenience grocery delivery service and increase user engagement by introducing a new feature called "Recipe Corner." 

The idea is to provide users with recipe suggestions for home cooked meals and enable them to order the necessary ingredients instantly from Instamart. This feature will be available on weekends, allowing users to explore new culinary experiences while conveniently shopping for their groceries.

Check out the full case study here