Promote B2B services for a decentralized sports platform.
The website is designed to promote our site management services, emphasizing organized features and offerings. The services are complex. Therefore, how to boost user's first impression of our brand and clarify our service is the main goal of this project.
Sorting out the best way to promote all features effectively with teams in the first stage took times but worthy.
I created eye-catching web3-style elements to visualize concepts and immerse users in our promotion campaign.
Organize initiatives first
The Initial requirements came with rough sketches and lengthy descriptions.
The essence of our service is key to truly attract target audience, hence I helped refining the text and reframing the structure into a more neat and readable doc.
Website structure before and after refining.
A stunning color style I designed for a Web3 service.
Finally, we got to transform concepts to design.
I designed a refined layout with advanced, dynamic styling to present DexSB’s services, emphasizing core features to reinforce the brand identity and engage audiences with a memorable experience.
Hero section for DexSB.
An introduction about blockchain sportsbook.
Features about the service.
A cohesive service ecosystem that supports and empowers customers.
The final CTA section envisions a cyber city, with its background symbolizing a complete blockchain ecosystem.
Impacts
I've been trough some struggles with creating images to convey the abstract ecosystem of blockchain platform, but I believe it is worthy and the outcome did attract some investors and customers after we launched it.
CTA button glowing effect.
An interactive display that allows users to switch between features.
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Posted Sep 25, 2025
I designed a website for DexSB to promote its services with a Web3 style and clear service visualization, which attracted inquiries from several investors.