Creative Community Platform for Sami Yusuf

This project was about building a full-scale community and content platform for a world-renowned creative artist and his audience. The goal was to create a space where fans could not only access exclusive content, but also connect with each other and directly with the artist.

A key highlight of this project was collaboration: instead of working with a single decision-maker, we worked closely with a multi-disciplinary creative team, each responsible for different aspects of content, visuals, and strategy.

Designed the landing pages using existing brand assets (fonts, colors, imagery)

Focused on minimal custom code to ensure smooth Kajabi implementation

Created visual concepts for all library pages (video, audio, written word)

Migrated approved Figma designs into Kajabi

Built backend course products to host:

Created and structured the Community space

Connected all backend products to offers and subscriptions

Uploaded content and tested full user flow

Tested subscriptions, access rules, and community logic

Conducted training sessions

This project is a great example of how thoughtful design, structured infrastructure, and close collaboration can come together to build a meaningful digital community. We didn’t just create pages - we built a scalable ecosystem for creativity, connection, and growth.