Built with Lummi

Framer Motion Based Interactive Animation

Raymond A.

Interactive Animation Experience with Framer

This is an interactive web experience designed to showcase Framer’s animation capabilities through playful character selection...
Users are invited to “Choose your personality,” with animated cards that react to hover and selection, creating a dynamic, story-driven journey.
For this personal project, I crafted a rich, personality-filled micro-interaction using Framer to explore how animation can enhance engagement, delight, and user flow.
Client: Personal Project
Role: Motion Designer & Framer Developer
Tools: Framer, Figma
Deliverables:
Animated personality card selector
Interactive UI with hover swings and screen transitions
Smooth text and content reveal animations
UI made in Figma
UI made in Figma

The Challenge

Creating Character Without Characters: I wanted each card to feel alive.... as if it had its own voice, without using traditional character illustrations or animations. The challenge was to infuse "personality" through motion and interaction alone.
Smooth Transitions Between States: The experience needed to feel seamless from hover to selection to detail reveal. Any choppy transitions would break immersion, so timing and fluidity were key and hard to balance.
Fun with Function: While the animation was playful, the user experience still had to be intuitive and not overwhelming. I had to find the right balance between creative freedom and UX clarity.
Assest setup in Framer
Assest setup in Framer

The Process

Concept & Exploration:
Sketched the idea of letting users “ Choose their personality” with 4–6 animated cards.
Explored how small interactions could communicate large emotional cues with use of cartoon figures.
Motion Design in Framer:
Implemented hover swing effects using rotate and transition values to give cards life.
Created click-triggered transitions that slide in a new screen with character details.
Used text animation to reveal personality traits smoothly, mimicking a typed storytelling effect.
Testing & Refinement:
Iterated timing curves, hover sensitivity, and easing types for max responsiveness.
Tested across breakpoints to ensure fluidity held up on smaller screens.

Final Outcome

The final result is a lightweight, engaging animation experiment that feels like a mini-game.
Each card feels alive, the transitions are satisfying, and the interaction invites users to connect emotionally even without a backstory.
It’s a creative proof of concept showing how motion can be used to convey personality, choice, and delight — all powered by Framer.
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Posted Jun 4, 2025

Explored motion and interaction design through a self-initiated Framer project — blending smooth animations with intuitive UX.

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Timeline

Apr 16, 2025 - Apr 18, 2025

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