@e-nyelam is a project developed by PT. Wimiku Indo Digital, an IT start-up company based in Jakarta, Indonesia. They are building a mobile app that categorized as a travel mobile app. This app provides services to book diving trips, buy diving equipment, and also enroll for diving courses. The media they choose to promote the app is Instagram, so my role is a social media manager. I create the copy for each content, decide which and when contents are going to be posted, and creating promos to be disseminated through the Instagram account.