Graphic Design - Timberdog
Jen Lai
Featured in Fiverr.com Blog 2023
Client:
Timberdog, a leading company in the outdoor recreation industry, approached me to create a range of graphic design assets including infographics, 2D mock-ups, and vector art to enhance their brand presence and promote their products.
Objective:
The objective of this case study was to develop visually captivating and informative graphic design elements that would effectively communicate Timberdog's brand messaging, showcase their products, and engage their target audience.
Process:
- Understanding Timberdog's Brand Identity: To ensure consistency with Timberdog's brand identity, I conducted in-depth research and consultation sessions with the client. This allowed us to gain a comprehensive understanding of their core values, target market, and desired aesthetic.
- Graphic Design Concept Development: Based on the gathered insights, I developed a range of creative concepts for the graphic design assets. Each concept was tailored to align with Timberdog's brand image and product offerings, focusing on capturing the essence of outdoor recreation and adventure.
- Infographics: I designed engaging and visually appealing infographics that communicated complex information in a clear and concise manner. Through careful data analysis and information hierarchy, I crafted compelling visuals that effectively conveyed Timberdog's product features, benefits, and industry insights.
- 2D Mock-ups: Using advanced graphic design tools and techniques, I created 2D mock-ups that provided a realistic representation of Timberdog's products. These mock-ups allowed customers to visualize the products and get a sense of their design, functionality, and overall appeal.
- Vector Art: To enhance the visual impact of Timberdog's brand, I developed vector art illustrations. These illustrations were meticulously crafted to capture the spirit of outdoor adventures, showcasing Timberdog's products in action and conveying a sense of excitement and exploration.
Solution:
This case study exemplifies the successful collaboration between Timberdog and I, resulting in the creation of impactful graphic design assets. By understanding Timberdog's brand identity and target market, I developed infographics, 2D mock-ups, and vector art that effectively communicated the brand's key messages, showcased their products, and enhanced their visual appeal. The outcome of this collaboration contributed to increased customer engagement, improved brand recognition, and ultimately, a stronger market position for Timberdog in the outdoor recreation industry.
