Connect-In-Place - Brand Management

Connect-In-Place (CIP) is a non-profit startup dedicates to provide quality education, community, and mentorship to bridge the opportunity gaps of online learning. As a volunteer-based organization, CIP always seeks for college students and professionals to help with managing and assisting with the organization mission and improvement.

A standard brand guideline and design process was developed and made aware across the board. Following was the establishing of consistency through template creation for internal and external documents, as well as social media campaign. Within a couple weeks, there were significant changes to the CIP brand representation and design process: more consistent, professional and organized, faster turnaround time and better quality control on design and branding.

Timeline: June 2021 - October 2021

My Role(s): Lead Designer, Design Manager