Idea: Dramatize the unique selling proposition, that turbo chef has a revolutionary speed comapred to anyother. Just like how a racing car stops in the pits during a race for refuelling, new tires, repairs, mechanical adjustments or any combination and it takes few seconds for eveything to get done, before the car is back on the track. Turbo chef is as equal to a pit stop for the food to be cooked in seconds.