You get targeted traffic in Google Ads, your budget is spent max

Valeria K.

0

Digital Marketer

Advisor

Google Ads

To advertise a property in the UAE, the client needed to create and set up 13 advertising campaigns in Google Ads.

Stage 1

Analysis

Client's real estate objects;
Target pages for advertising;
Competitor websites and adverts.
Target pages for advertising
Target pages for advertising
Competitor websites and adverts.
Competitor websites and adverts.

Stage 2

Creating a unique offer that highlights the benefits of the client's properties.

Stage 3

Collection of semantic core of search queries for advertising campaign.
Collection of semantic core of search queries for advertising campaign
Collection of semantic core of search queries for advertising campaign

Stage 4

Creating an advertising campaign

Grouping collected search queries into groups;
Creating dynamic adverts for each group;
Add UTM tag template to links leading to landing pages;
Other settings.
Grouping collected search queries into groups
Grouping collected search queries into groups

Stage 5

Checking the triggering of targets on the landing pages of the client's website.

Stage 6

Test launch of advertising on a small budget.

Stage 7

Analysis, conclusions, improvements.

Stage 8

Launch of advertising on a larger budget.
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Posted Feb 11, 2024

Vaieriya helped a client increase their ROI by 40% through strategic Google Ads campaign management.

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Clients

Novvia Group

Tags

Digital Marketer

Advisor

Google Ads

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