Setting up goal achievement tracking in Google Analytics, across
0
Marketing Analytics Specialist
Advisor
Data Analyst
Google Analytics
Google Tag Manager
Task set
Before launching Google Ads, we needed to set up goal tracking in Google Analytics on 13 pages of the client's website.
Each individual page was a sale of new housing in the Arab Emirates.
The following goals needed to be tracked
Applications from forms on the site
Page scroll depth
Stage 1
Creating a container GTM and installing it on the site.
Stage 2
Adding required variables to GTM
Stage 3
Adding triggers for each page of the site.
Stage 4
Adding tags to track events on site pages.
Stage 5
Checking if tags are triggered, before they are published.
Stage 6
Publishing tags and checking their triggering in Google Analytics.
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Posted Feb 9, 2024
Vaieriya streamlined website tracking and improved conversion rates by implementing customized tags and triggers in Google Tag Manager.
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Clients
Novvia Group
Tags
Marketing Analytics Specialist
Advisor
Data Analyst
Google Analytics
Google Tag Manager
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