MiSSBEHAVE | Brand Identity Development
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Posted Feb 9, 2026
Created a brand identity for MiSSBEHAVE celebrating femininity and playfulness.
Description
MiSSBEHAVE provides a wide range of stick-on bras that allow women to experiment with their outfits, explore new styles, and embrace versatility while feeling confident and supported in every look.
Our Approach
We crafted a brand identity that embodies femininity and playfulness, starting with the double 'S' in the name. By incorporating soft curves, a gentle color palette, and relatable visual elements, we created a personality that celebrates the women it serves.
The Results
The new identity strikes a balance between playful and empowering, creating a cohesive visual language across touchpoints. It connects with the audience authentically, highlighting freedom, confidence, and the joy of experimenting with fashion.
