Social Media for Hollywood Horror Movie

Led a comprehensive social media campaign for a major Hollywood horror movie release. This multi-faceted project involved:

Content Strategy Development: Crafted a creative and engaging content strategy that aligned with the horror theme, capturing the essence of the movie to intrigue and attract the target audience.

Dynamic Content Creation: Produced a variety of compelling content, including graphics, short teaser videos, and promotional posts that effectively conveyed the movie's suspenseful and eerie atmosphere.

Platform-Specific Management: Managed and updated multiple social media platforms (Instagram, TikTok, Facebook) to maintain a strong, consistent online presence. Tailored content to each platform to maximize reach and engagement.

Audience Interaction: Actively engaged with the audience through comments and direct messages, fostering a community of horror movie enthusiasts and amplifying excitement for the movie release.

Analytical Monitoring: Utilized social media analytics tools to track the campaign's performance, adjusting strategies based on engagement metrics, audience reach, and growth.

Influencer Partnerships: Collaborated with influencers and content creators to extend the campaign’s reach and connect with a wider audience, leveraging their networks for promotional activities.

The project resulted in a significant increase in online buzz and audience anticipation for the movie, contributing to a successful release and strong box office performance. This campaign highlighted my ability to blend creative content creation with strategic social media management, driving both engagement and excitement for a major film release.