petite amie | intimate beauty cosmetics

Petite Amie is a packaging series for care and beauty products designed for women's intimate wellness. At the heart of each design lies a geometric representation of the vulva - a deliberate, unapologetic celebration of the feminine form.

The line consists of six products, each defined by a unique minimalist symbol that reflects its core purpose. This collection unites simplicity and sophistication through geometric artistry, evoking purity, balance, and quiet precision. The visual language draws on abstract geometry to express the harmony between natural ingredients and scientific innovation.

Each product carries its own distinct visual identity. The Soothe serum is marked by a hypnotic spiral, a nod to its calming and restorative qualities. Moisturize is represented by concentric, seed-like forms, reflecting deep nourishment and hydration.