Oceanus Web Design
Jessie Cohen
Oceanus: Luxury Swimwear Redefined
Oceanus are a London-based luxury brand creating bold, playful and sustainable swimwear collections for the free-spirited traveller.
The challenge
Oceanus was looking for a solution to break the mould online, through a bold website which would match the playful and expressive energy the brand’s collections and social media presence were already portraying.
The solution
Contracted by Axe & Kettle as a freelance designer, and working collaboratively with the brand’s founder Hannah Attalah, we worked on a punch web design solution for desktop and mobile, injecting cheeky visual details across each part of the user experience around Oceanus’ then collection Casa Del Duckie.
This project contains mood board & conceptual imagery, used solely for illustrative purposes. No copyright infringement is intended.
Deliverables
Brand design
Creative direction
Digital design
Logo design
Web (UI) design
The project began with a brand deep-dive and user research study, looking at opportunities for brand positioning & expression.
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Posted May 13, 2026
Designed a bold, playful website for Oceanus, a luxury swimwear brand, enhancing brand expression and user experience.
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