Collaborate with product, and engineering teams to develop and implement data-driven growth strategies that align with company objectives.
Develop multi-channel marketing initiatives. Key channels include content marketing, digital marketing, and email marketing.
Work closely with content marketing to craft stories that showcase the organization's value proposition through all channels.
Conduct in-depth market research and competitor analysis to identify growth opportunities and user pain points.
Lead the execution of campaigns to targeted customers from the bottom up.
Develop and execute creative and targeted marketing campaigns to acquire and engage users across various channels, such as social media, content marketing, email, influencer partnerships, etc.
A/B test and iterate on different growth strategies to maximize effectiveness and ROI.