Boosting Brand Awareness through Social Media Marketing by Dhanya SriBoosting Brand Awareness through Social Media Marketing by Dhanya Sri

Boosting Brand Awareness through Social Media Marketing

Dhanya Sri

Dhanya Sri

Overview:
Managed a three-month social media campaign for a small e-commerce brand that increased their online engagement by 70% and boosted sales by 35%.
Objectives:
Enhance brand visibility on Instagram, Facebook, and Twitter.
Drive traffic to the client’s website through targeted content strategies.
Deliverables:
Developed a content calendar with daily posts, including graphics and captions.
Ran three paid ad campaigns targeting the client’s ideal audience.
Monitored and reported weekly performance analytics, adjusting strategies as needed.
Takeaway:
This project highlights my ability to create and execute a comprehensive social media strategy that delivers measurable results.
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Posted Dec 8, 2024

Redesigned and optimized the user interface (UI) and user experience (UX) for an e-commerce platform specializing in sustainable fashion.