The Challenge
Anefi is a traditional investment fund that decided to offer its products through an application, our task was to allow the creation of a friendly and easy-to-invest application.
Our Goal
The main goal was to define the products and flows to ensure that users are clear about how and how much to invest according to their needs, offering them products with different percentages of performance and retention time.
The Outcome
Anefi now has an application with detailed products and a simulator to give the user a clear vision of their investment and decide to invest. Each user's investment can be personalized and can be associated with a specific goal that the user has. The app also has educational articles and a glossary of terms to help the user further understand the investment fund sector.
