Traylerhttps://www.trayler.eu/ is a specialized marketing agency focused on "Trailermade Advertising," a modern take on Out-of-Home (OOH) media. The company transforms standard transport trucks into high-impact "Moving Billboards," allowing brands to reach millions of road users across the Netherlands, Belgium, and wider Europe.
The Problem: A Slow Site Costing Sales & Wasting Time
Trayler’s original WordPress website was actively working against their business goals.
Lost Leads: The site was outdated and plagued by sluggish loading speeds. This resulted in a high bounce rate, with potential clients abandoning the site before even scrolling, directly translating to lost revenue.
Operational Bottlenecks: The internal team lacked the technical knowledge to navigate WordPress effectively. Simple content updates, such as editing text, publishing a blog post, or swapping an image, became frustrating, time-consuming hurdles rather than quick tasks.
The Solution: A Lightning-Fast, Empowering Framer Migration
To stop the leak in potential customers and give control back to the Trayler team, we seamlessly migrated their website from WordPress to Framer.
Optimized for Conversion: The new site boasts drastically improved, lightning-fast loading times. By removing friction from the user experience, visitors stay engaged, ensuring Trayler no longer loses out on easily preventable missed opportunities.
Complete Content Autonomy: The intuitive nature of Framer completely eliminated the team's reliance on external help for daily updates. Team members can now effortlessly manage, edit, and scale their content in-house, saving valuable time and resources.
Homepage design
Blog page for SEO boost
Each page is responsive, so it's pixel perfect on each device.