Lead UI/UX Design for Pet2 Mobile App

A social networking mobile app designed exclusively for pet lovers. Users can share pet videos, interact with other pet owners, join contests, and earn rewards through engagement and content creation. The platform blends entertainment, community, and monetization to create a fun and rewarding ecosystem for pet enthusiasts.

As the Lead UI/UX Designer, I led the end-to-end product design process — from user research and wireframing to high-fidelity UI and interactive prototyping. I designed an intuitive content-sharing flow, gamified earning system, and engagement-driven features to enhance retention and user growth. I collaborated closely with product managers and developers to ensure a seamless, scalable, and visually engaging experience.