Brand Identity and Landing Page Design

Project Timeline: 6 Weeks

Project Scope: Brand Identity and Landing Page Design

The purpose of Pepped.ai is to evaluate professionals' current career standing through assessments, identify skill gaps, and create a structured upskilling path tailored to their needs. Instead of taking random courses with uncertain impact, users receive a targeted learning journey that directly enhances their career growth and development.

Pepped AI needed a clean, modern brand identity and a responsive landing page to establish their presence. I was tasked with designing a cohesive visual identity that reflects their innovative values and positions them confidently in the tech space. The goal was to create a design system that clearly communicates their product offering while resonating with their target audience. The landing page was crafted to be visually engaging, user-friendly, and conversion-focused across all devices.

The result is a compelling brand presence and a high-converting landing page that clearly communicates Pepped AI’s value proposition. This will help build trust with their target audience and drive early user engagement.