If everyone in your industry sounds too corporate-y, do the ...

Miguel Ferreira

Miguel Ferreira

If everyone in your industry sounds too corporate-y, do the complete opposite. Inject a pinch of personality into your website copy.
My client Hashtag Monday is an email marketing agency that helps eCommerce brands squeeze an extra $30,000-$225,000+ in untapped revenue (without paid ads).
In 2021 they asked me to help them stand out from all the other samey samey corporate-y email marketing agencies out there.
So I helped them find their truest truth and communicate it in a way that’s interesting, not forgettable.
⇝ "You’re hiring email marketing ichigyo-zammai. That’s our dirty little secret. In Ancient Japan, Japanese monks created a system (ichigyo-zammai) to keep them focused and on task. At Hashtag Monday we practice ichigyo-zammai religiously. That's why we do one thing, and one thing only. Email marketing. Nothing else."
Like this project

Posted Oct 21, 2025

If everyone in your industry sounds too corporate-y, do the complete opposite. Inject a pinch of personality into your website copy. My client Hashtag Monday...

Likes

0

Views

0