Project Overview: CDT Infographics

The project aimed to create a set of original informational cards for CDT (Centar for Digital Transformation), a leading digital transformation consultancy based in Serbia. The client expressed a need for bespoke cards to communicate their unique workflow, plans, and expertise in digitalization and AI. Prior to this, the company had been utilizing foreign cards, but sought a modern, futuristic feel to align with their core values and services.

Brand Representation: Develop informational cards that embody the essence of CDT's brand, showcasing their commitment to digitalization and AI in a visually striking manner.

Workflow Visualization: Clearly illustrate the company's workflow and consulting process on the cards, providing a comprehensive overview for potential clients.

Futuristic Design Language: Utilize Adobe Firefly to craft original AI-inspired designs that convey the company's forward-thinking approach and cutting-edge solutions.

Visual Identity: Establish a cohesive visual identity for the cards, incorporating CDT's logo, color palette, and typography to ensure brand consistency.

Workflow Illustration: Create visually appealing graphics that outline the client's workflow, emphasizing key stages, milestones, and the integration of digitalization and AI technologies.

Information Hierarchy: Structure the content on the cards in a logical and easily digestible format, ensuring that crucial information is prominently featured and easily accessible.

Customization: Addressed the client's need for personalized informational cards, moving away from generic foreign designs to create a set that uniquely represents CDT's services and values.

Communication Clarity: Enhanced the clarity of communication by visually depicting the company's workflow and consulting process, aiding potential clients in understanding the value proposition.

Futuristic Appeal: Transformed the informational cards into futuristic and visually engaging assets, aligning with the client's vision and signaling their expertise in cutting-edge technologies such as AI.

The project successfully delivered a set of original informational cards that not only meet the client's requirements but also elevate CDT's visual presence, providing a valuable tool for their consulting business in the Serbian market. The cards are poised to make a lasting impression on prospects, effectively communicating the company's workflow, expertise, and commitment to driving digital transformation.