Created a complete Meta Ads creative system for VYRA, a fictional fintech and multi-currency wallet app. Designed 9 conversion-focused static ads covering spending, savings, cards, transfers, budgeting, travel and customer support, plus 9:16 Instagram Story adaptations. Built a consistent visual system with premium app UI, product mockups, benefit-led messaging and mobile-first layouts. This project showcases AI-assisted ad creation, creative direction and fintech app marketing.