Developed two complete Meta Ads

Developed two complete Meta Ads creative directions for MORI MATCHA: an editorial illustration campaign and a realistic minimalist campaign. Created 18 static social media ads plus 9:16 Instagram Story adaptations, with consistent art direction, typography, color systems, product styling, and mobile-first layouts. The project demonstrates AI-assisted image generation, advertising design, creative direction, and cohesive campaign design for food, beverage, and lifestyle brands.