Onetone / Branding
Sevd Atas
SCOPE
Brand Strategy
Brand Identity Design
Stationery Design
BRAND SUMMARY
Empowering women with confidence and elegance.
Onetone is a distinguished women’s wear brand that passionately offers a diverse range of Abayas, uniquely designed to capture the essence of elegance and individuality.
Onetone's visual brand identity embodies a stylish and timeless expression of fashion. The fully-custom, handcrafted logotype represents Onetone with empowerment and a one-of-a-kind allure. The submark signifies the profound connections—both within ourselves and how women seamlessly integrate their fashion with their lifestyle.
Embedded within the brand mark are subtle traces of Arab culture, rendering Onetone a distinctive fashion label that offers a fresh perspective on Abaya fashion. Their commitment is to provide a unique and timeless experience that transcends traditional boundaries, redefining the narrative of contemporary fashion with an infusion of cultural richness.
Custom Logotype
Brand Poster
Submark
Business Card
Brand Overlay Texture
Overlay Texture & Submark
Custom Logotype
Brand Stationery
Brand Typography
Custom Logotype
“I have received the final files, and I’m amazed by the outcomes😍!! In guidelines everything is perfect, really love how organized it is🤍🤍 I’m really grateful to work with you Sevd !! The whole process is smooth and very professional🙏🏻 Love every single detail of it🤍🤍 I’m excited to share my amazing branding to the world 😍!! Hope to work with you again soon🤍!! All the best.”
Muneerah Alhasoon / Founder
PROJECT CREATED BY: @DESIGNBY.SEVD
Like this project
Posted Dec 27, 2023
Brand design for Onetone, a modern Abaya fashion brand with a handcrafted logotype design and culturally rich identity.
