Rebranding a Saas Champion – Kununu

Frédéric

Frédéric Savioz

Kununu is Europe’s leading platform for employer reviews. With millions of reviews, it provides transparency for employees while helping companies strengthen their employer brand. Kununu approached us to redesign its brand—from the website to its presence across social media. One of the biggest challenges was creating a distinct personality that would clearly stand out from its competitors.
The previous brand lacked visual character and was getting lost in a sea of similar platforms. In response, we developed a modular and fresh brand identity, designed to be adaptable to Kununu’s diverse needs.
With bold colors, clean shapes, and a modern design approach, Kununu now stands out as a vibrant and unique brand.
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Creative Direction & Design: Kids Creative Agency
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Posted Jul 9, 2025

Kununu’s rebrand boosted recognition and engagement with a bold, modular identity that stands out across digital platforms and social media.