MERL | Fashion Brand Identity by Rakibul HasanMERL | Fashion Brand Identity by Rakibul Hasan

MERL | Fashion Brand Identity

Rakibul  Hasan

Rakibul Hasan

Since MERL is a fashion brand named after its founder, Merl Bankhead, popularly known as Merl, this makeover is very significant. We changed the typography to reflect this, gave MERL a Cyrillic accent in place of its Luxembourgish one, and made the otherwise uninteresting Merl city seem more like the real thing.
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Posted Apr 8, 2025

Since MERL is a fashion brand named after its founder, Merl Bankhead, popularly known as Merl, this makeover is very significant.