NutriPup is an AI-powered mobile

NutriPup is an AI-powered mobile app that helps dog owners feed their dogs with confidence, with personalised nutrition guidance at a fraction of the cost of a veterinary nutritionist.

Started with user research across 312 dog owners in Brazil and Spain to validate the problem and define the value proposition. Designed the full product experience, built and shipped the app to both the App Store and Google Play in 3 weeks, with in-app purchase integration approved on both platforms.