BeautySphere.agency - Landing page and SEO optimization
Noé Schmidt
Web Designer
SEO Specialist
Framer Designer
Figma
Framer
The goal was to create a high-converting landing page.
1) SEO and market research on what terms are searched by people on Google.
A lot of designers, try to avoid or forget this step BUT this is one of the most crucial aspect of a website.
99% of the time, you can't create a new market and search trends, you need to follow what's working or not.
For that you look at different factors, with region you want to focus, what words, related to your field, are searched, what is the keyword difficulty, is the search volume high enough?
Here you can see that in Switzerland nobody's looking for "med spa near me" BUT in the US there is a volume of 142'000 and a nice KD too !
2) Creating content based on the keyword research
On Figma, I created a section for the content, separated each section within it's own frame, and looking for the best way to word everything !
Hero section
Problem agitation section
3) Let's create !
I entered Framer and started with a wireframing approach, trying different ways to showcase text and images.
And the results is available at :
Responsive, optimized for performance & SEO and also beautiful looking website.
Feel free to reach out and we could have a chat !
