Homme Girl

Homme Girl is an ode to women who aren’t afraid to shop in the men’s section- for the woman who decides for herself how she wants to be perceived. The brand offers menswear skewed staples, and modern iterations of uniform-style dressing for women. Homme Girl is unique in its offering and therefore needed a brand as a vehicle to match. Dressing like a man doesn’t disguise a woman’s femininity—it ignites it. The brand sits in the intersection of masculine and feminine through the simple pared back wordmark and colour palette.