I managed a group of freelancers and produced various demo and experience reels for a tech initiative within the company. On I created the script, provided creative direction and managed production timelines. Also created trailers for the micro-learning videos of long-form lectures from keynote speeches from SFFxSWITCH. On top of that, I crafted the content marketing plan.
Content marketing plan for tech initiative within the company. I spearheaded the content direction and strategies for their digital content marketing campaign.