The project began with in-depth research into client profiles, leading to the creation of empathetic audience portraits that informed every design decision.
After the research and concept development phase, we arrived at this logo direction — a refined blend of the “Om” symbol and the word “go.” The concept subtly nods to yogic symbolism while integrating a sense of motion and modernity, reflecting the studio’s essence: a balance between mindful living and dynamic city life.
Web design and No-code Development
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Posted Jan 24, 2023
Complete brand identity, logo design, and responsive web design for Yogovo — a modern yoga studio blending mindfulness with contemporary city life.