Renew San Diego is a small non-profit church start-up working to transform its neighborhood by providing a space for diverse members of the community to come together and form healthy connections. As a neighborhood church, its primary goal is not to grow in breadth, but in depth. The content creation strategy that I am implementing for Renew is purely organic storytelling on a consistent basis. It's meant to show what the organization is up to, and to invite people who are interested to participate in whatever way they feel comfortable.

Execute founder's vision for community engagement online.

Maintain ongoing social media presence for small non-profit organization.

Follow brand guidelines in the creation of content for Instagram, Facebook, and Podcast channels.

Capture and tell the story of the organization highlighting members, events, and stories from the community.

Reach: +41.7%

Content Interaction: +221%

Follower Engagement: +26%

Non-Follower Engagement: +40%