Fayda Bags is a recent project focused on creating a new online presence and a platform to share the brand’s unique story. A full brand refresh was carried out, including an updated logo, a refreshed color palette, and a custom font pairing to elevate the brand’s identity. Strategy work such as wireframing and copywriting helped shape the website’s structure and messaging. The website was designed and built entirely on the Wix platform, providing the owner with the flexibility to manage it independently. The result was a seamless blend of visual design and functionality, allowing the brand to shine online.