Patrimonium - Website & Brand Identity by Florent BranchuPatrimonium - Website & Brand Identity by Florent Branchu
Built with Framer

Patrimonium - Website & Brand Identity

Florent Branchu

Florent Branchu

3DH Studio turned 13 years of expertise into a digital presence that truly lives up to it, one that can win people over in under 60 seconds.

Christophe Giralt, Founder, Patrimonium

Background and Challenges

Patrimonium is a real estate agent specializing in sales with a deferred price supplement (vente avec complément de prix), a wealth management mechanism that lets homeowners unlock up to 66% of their property's value within a few weeks, with no bank loan, no need to move out, and full oversight by a notary.
Christophe Giralt, founder of Patrimonium, brought 13 years of expertise and a track record of more than 200 completed cases. But none of that credibility existed online. There was no digital presence dedicated to this specific product, which remains little known to the general public despite strong latent demand.
The challenge had several dimensions: establish credibility for a complex legal mechanism, generate qualified leads among homeowners in need of liquidity, rank for strategic search queries in a market with little competition, and turn a poorly informed visitor into a prospect ready to pick up the phone.

Our Approach

3DH Studio handled the entire project, from strategy to launch.
The work began before design: choosing the domain name ventecomplementdeprix.com as the main SEO anchor, defining the editorial positioning, and structuring a content architecture built to match the search intent of homeowners facing liquidity issues.
All copy was written by 3DH Studio, balancing SEO and UX goals: explaining in plain terms a mechanism that even real estate professionals rarely know well, while guiding visitors toward getting in touch. An interactive liquidity simulator was also designed and built into the site to make the value tangible from the very first second.
The design, built in Framer, reflects the high standards of a wealth management offer: restraint, clarity, authority. Every section (the 5-step mechanism, the urgent sale vs. price supplement comparison, testimonials backed by figures, eligibility criteria) was designed to reduce friction and maximize conversion.
The SEO/GEO strategy will be rolled out in a second phase through Canopy, with the technical infrastructure already in place at launch.

Results

The site launched in June 2026 on a solid foundation: an SEO architecture planned from the start, 100% of the content produced by 3DH Studio around priority search intents, and technical infrastructure ready for the rollout of the Canopy strategy.
Patrimonium now has a credible, high-converting online presence in a market with little competition, giving it a head start to build on as soon as the SEO/GEO strategy goes live.
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Posted Sep 23, 2026

Patrimonium is a French real estate agent specializing in deferred price sales. 3DH Studio created its brand identity, website, copy and liquidity simulator.