The Zepto Cafe revamping test project aimed to align the café's identity with the fast-paced, convenient ethos of its parent brand, Zepto. The focus was on creating a fresh, modern brand identity that encapsulates the café's promise of quick service, high-quality offerings, and a welcoming atmosphere. The project involved the redesign of the Zepto Cafe logo, development of a cohesive visual identity, and the conceptualization of a city-wide outdoor campaign that highlights Zepto's unique selling proposition: "Lowest Prices in 10 Minutes."