A busy businessman named Dustin is seeking a new SaaS website to help him run his business more effectively. He discovers a website with tools that make his professional life easier. Yet as Dustin begins to utilize the internet, he rapidly loses patience. There are too many buttons and options in the crowded, confusing design, which all appear to lead nowhere. He has trouble navigating and searches in circles to discover the function he wants. The website is not mobile-friendly, and using it on a small screen makes it much more challenging to use the UI. Dustin also observes that the website's branding is inconsistent, with various colors, typefaces, and designs that make it challenging to distinguish.

Simplify the Design: The website should have a simple, uncomplicated design with few interruptions. I would advise utilizing a contemporary, minimalist style with lots of white space and few components. For Dustin, this would make it simpler to browse and find what he needs.

Clear Navigation: The website must have a simple, intuitive navigation structure. I would suggest condensing the menu selections and combining comparable things. This would make it easier for Dustin to find the data he requires immediately.

Mobile-Responsive Design: It's important to make sure the website is mobile-responsive because Dustin is having trouble using it on his phone. This would guarantee that the website is mobile-friendly and has a user interface that is simple to use on tiny displays.

Consistent Branding: Dustin would be better able to comprehend the functionality and purpose of the website if it had consistent and clear branding. I would advise adopting a distinct color palette, a legible font, and other design components to produce a unified visual identity.

User testing: is crucial to get input and spot any possible usability problems with the website from real users. To guarantee that the website is user-friendly and satisfies Dustin's needs, user testing should be conducted and feedback gathered.