Jeunfiori Skincare Pt.1 (Visual Identity)
Shannen Garcia
[Concept Work]
Jeunfiori’s mission is to simplify the skincare for people who have acne struggles. The skincare solutions they craft are made of only ingredients rooted in research that are purposeful and effective. Driven by her own journey Celeste, the founder, envisions Jeunfiori as a guide and support individuals on their path to clearer, healthier skin. Extracting insights from the founder’s story, we revolved the Identity around the Big Idea of “Embracing your Story”.
Our objective was to conceive a visual identity direction that exudes the brand’s expressiveness, sincerity, humanness, and sophistication. The type, color, and imagery used are inspired by the brand’s celebration towards self acceptance and self love, which are carefully curated to evoke jeunfiori’s sense of warmth, calmness, authenticity, and empowerment.
Introduction Posters
Cleanser Packaging
Serum Packaging
Intro and Product Poster
Imagery Curation and Styling
Social Media Design
Imagery Curation and Styling
Product Posters
Social Media Design
Print Collaterals
Like this project
Posted Jun 10, 2024
Strategy-led Visual Identity for Jeunfiori Skincare.
Likes
0
Views
12
