Golde Key Notary Brand Kit and Landing Page Design

Cheyenne Yvette 🧚🏽

Brand Designer
Graphic Designer
Web Designer
Adobe Illustrator
Figma
Webflow

1. Brand Overview

Gold Key Notary is a concept business that aims to provide notary and loan signing services to home buyers, small business owners, and real estate agents in North Carolina. As an online-based business, they offer convenient and reliable mobile notary services, ensuring that customers can easily access services from the comfort of their homes or offices. With a focus on professionalism and efficiency, Golde Key Notary strives to become the go-to choice for individuals and businesses needing notary and loan signing services.

Competitive Research

During competitive analysis of local Notary Services and alternatives, I found these opportunities for Golde Key Notary.
Many notary publics can come off as stuffy and unwelcoming, but there's an opportunity for Golde Key Notary to be the approachable and friendly option.
Many Notary publics do not offer mobile or virtual signing options. Golde Key Notary uses modern technology to offer users multiple options for their signing and processing needs.
Other keywords that came up during brand discovery are accessible, affordable, and communicative.

Brand Personality

Spring/Summer
This company exudes characteristics of both a Spring and Summer personality. Spring brands are approachable, people-focused, and excellent communicators. Spring imagery includes warm colors and fonts with clarity and rounded shapes. Summer personalities are efficient, productive, and well-organized. Summer imagery has more muted colors and traditional serif fonts. Summer personalities are more associated with well-established and serious businesses like lawyers and accountants.

2. Design

Color Pallet

Gold was a must in the color palette. Blue is a great contrast and is often used for serious brands like medical and finance-related businesses.

Typography

Primary Logo

Alternative Logos

3. Delivery

Brand Style Guide

Business Cards

Office Sign

Landing Page

This project costs $4,800.
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