Schuman Cheese | Repackaging Design
Jen Lai
My Role: Repacking Design
Client: Delve Mascarpone / Costco Wholesaler
Schuman Cheese, a renowned cheese company, sought to revamp the packaging design for their Eat Delve brand, which was widely distributed in every Costco Wholesale, Walmart, and Instacart across the United States.
Top box: custom mock-up, bottom layout: Final
Solution:
This project exemplifies the strategic approach taken to reimagine the packaging design for Schuman Cheese's Eat Delve brand, targeting the Costco Wholesale market. The infusion of summer peach-inspired gradients created a visually compelling and distinct identity for the brand, enabling it to stand out among competitors. The successful collaboration between the design team and Schuman Cheese ensured that the final packaging design exceeded expectations, enhancing the overall consumer experience, and contributing to increased sales and brand recognition.
Costco Kirkland
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Posted Mar 28, 2023
Engaged in a collaborative partnership with Eat Delve, overseeing the complete redesign process of their flagship product.
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Costco
Schuman Cheese
