🎸 Full rebrand - Big Duck

Laurent

Laurent Yee

Full rebrand supporting a grassroots music promoter's strategic pivot to online editorial during pandemic restrictions.

Design Strategy

Instagram Campaigns

Website Design

Editorial Campaigns + Illustrations

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Posted May 7, 2025

As Founding Designer, I spearheaded a full rebrand, designing over 200 visual assets across print and digital. IG followers increased by 150%.