This project is a redesign of the existing brand – Vedic Lab, which specializes in Ayurvedic beauty products with a scientific approach. For this spec-work, was created a set of template ideas for both their Instagram page and their website, in a way that captures the natural and scientific essence of the brand through clean and captivating models and product photography, bringing a holistic and informative approach according to the audience.

CONCEPT 1 - HOMEPAGE

CONCEPT 2 & 3 - HOMEPAGE

INSTAGRAM FEED CONCEPT