Mais que Auga needed a more scalable way to manage inquiries across phone and text channels. The goal was to improve availability, provide more consistent first responses, and collect useful information before human follow-up.

We implemented Marta as a combined phone and text assistant, with flows adapted to the client’s service and communication context. The assistant helps guide users, capture relevant details, and support the internal team with clearer information for follow-up.

The result is a more structured multi-channel inquiry workflow that helps reduce manual coordination, improve first-contact consistency, and make customer communication easier to manage across phone and text interaction

AI Assistant Implementation: implemented Marta as a combined phone and text assistant for member and customer inquiries.

Conversation Flow Design: structured inquiry flows adapted to the client’s service and communication needs.

Multi-Channel Support: enabled support across phone and text channels to improve availability and response consistency.

Information Capture Logic: designed flows to collect relevant user details before human follow-up.

Internal Team Support: helped create clearer information handoff for the team to manage pending cases more efficiently.