Prism Design System Brand & Illustration

Ted Kulakevich

Prism Design System Branding

Prism is Disney’s comprehensive design system developed to unify and streamline the design and development processes across its diverse range of digital products and brands.
Moodboard
Moodboard

Our Approach

When creating the Prism logo and illustration system our goal was to retain the whimsical characteristics of the Disney Experience. We did this by creating a custom rounded approachable logotype and design system visuals that mirrored Disney’s whimsical style.
Concept Sketches
Concept Sketches
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Posted Feb 24, 2025

I collaborated with Disney to brand Prism, their internal design system, and created an extensive illustration system for its design guides.

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Timeline

Oct 7, 2019 - Jul 31, 2020

Clients

Disney

Hellogov Web Design
Hellogov Web Design
Vexlio Rebrand & Web Design
Vexlio Rebrand & Web Design
Sense Branding
Sense Branding