Brand Identity for 'This is a Restaurant'
Stavroula Adamopoulou
Brand identity project for a unique restaurant concept: "This is a restaurant".
The design strategy centered on creating a refreshingly honest and approachable brand, challenging the traditional seriousness of dining. The typography has a hand-drawn feel and the playful mascots embody a fun, unpretentious spirit while maintaining a contemporary and welcoming feel.
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Posted Oct 30, 2025
Developed a fun and approachable brand identity for a restaurant.
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